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    <loc>https://www.designpsykologi.dk/ux-expert-tools</loc>
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    <lastmod>2024-04-22</lastmod>
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      <image:title>UX ekspertværktøjer - Se gratis kapitler fra kurset</image:title>
      <image:caption>Se intro-video til UX-Ekspertværktøjer samt</image:caption>
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      <image:caption>☞ Download manualen du lærer at bruge på på kurset</image:caption>
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      <image:title>UX ekspertværktøjer - UX ekspertværtkøjer</image:title>
      <image:caption>Designpsykologi for produktudviklere</image:caption>
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  </url>
  <url>
    <loc>https://www.designpsykologi.dk/designpsykologi</loc>
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    <priority>1.0</priority>
    <lastmod>2023-06-27</lastmod>
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      <image:title>About DPsy</image:title>
      <image:caption>We anchor the standard Double Diamond development process based on a User Centred Design approach (UCD) into our expert Human Centred Design (HCD) foundation.</image:caption>
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      <image:title>About DPsy</image:title>
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      <image:title>About DPsy</image:title>
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      <image:title>About DPsy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574763954067-ITFWN87TX4QU2PP6DN1T/20191120_Usability-at-the-Building-and-Infrastructure-Level_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574763954061-SUIZDU0LQQ1GPEA1ZUGY/20191120_The-Business-Value-of-UX-Made-Operational_frontpage-pageturn_V1.05.jpg</image:loc>
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      <image:title>About DPsy</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574763948633-22KRUDMR69ML7XNN6O00/20191120_Increase-Retention-and-Adherence-in-Clinical-Trials_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574763946122-KRL3DVFK690QK005TPBL/20191120_Drugs-don%E2%80%99t-work-if-they-aren%27t-prescribed-or-taken_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574763945903-2XRW9Y3RWZYN2VYTHY0O/20191120_Data-is-King-in-Yours-Usability-Process_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764163770-F4M1W2ATYPKAY951K64C/20191120_The-Business-Value-of-UX-Made-Operational_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764303033-PEP447S2NI0MYPYYCA28/20191120_Usability-at-the-Building-and-Infrastructure-Level_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764245947-T91RUMTU9496N3EP0HA0/20191120_Increase-Retention-and-Adherence-in-Clinical-Trials_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764210928-AO2TZLB3V5C6R91MPAAD/20191120_Steer-Your-Design-in-the-Right-Direction_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764197030-QVFE6S4O7H9M7S6X7BFZ/20191120_Data-is-King-in-Yours-Usability-Process_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764181295-P9KB5G15CGKBFXUPUG4H/20191120_UX-Expert-Design-Tools-Fit-Design-to-the-Brain_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1574764230149-BK2N72SGCDUIJKPZYHVX/20191120_Drugs-don%E2%80%99t-work-if-they-aren%27t-prescribed-or-taken_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>About DPsy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1614337755818-7466V3UC4S2WVHYRCY3L/DesignPsychology_Logo_7_Cropped_White_Medium_Loop.gif</image:loc>
      <image:title>About DPsy</image:title>
      <image:caption>We use specialised human factors analysis to support key aspects of the user-centred Double Diamond design process from start to finish.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648646062897-XS29XLN02Y16JN1GCTC6/dessk+review.jpg</image:loc>
      <image:title>About DPsy - UX Design Review</image:title>
      <image:caption>Get Instant feedback on your design Read about the methodology and see examples from past reviews here</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559658330162-T3OFMO4K3K6P0B0O5GSZ/DPsy.jpeg</image:loc>
      <image:title>About DPsy</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1433769714842-G203YBTI7U6DA5Q463IN/user+interface.jpg</image:loc>
      <image:title>About DPsy - Vi gør brugeroplevelsen håndgribelig</image:title>
      <image:caption />
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  <url>
    <loc>https://www.designpsykologi.dk/uxlab</loc>
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    <lastmod>2022-12-08</lastmod>
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      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660633062817-FTCTO267K4RFCP5QBR3X/Image+carrousell+-+EMG.jpg</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660633080549-YIROTUXYHZPNW848KLYW/Image+carrousell+-+prototyping+interface.png</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660633077331-NAT5HJ3IUFPYFS6K8C6O/Image+carrousell+-+UX+Lab.jpg</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660650215943-CTY35ZBGPCAJJ86ND71U/image%2Bcarrousell%2B-%2Bsimulation.jpg</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660633080975-61CT8X42CQT7QWL80160/IMG_2207.JPG</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648646062897-XS29XLN02Y16JN1GCTC6/dessk%2Breview.jpg</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling - UX Design Review</image:title>
      <image:caption>If you need instant user feedback on your product, consider an expert design review. With an expert review, we can identify potential problems that the typical user would encounter and how to fix this - even within just one day. Read more about the methodology and see examples from past reviews here.</image:caption>
    </image:image>
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      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1665492959468-7B4OUQXL5L1VJML7YSJB/design%2Btesting.png</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1444643612191-0W22QQ3Z78IH8XFDKXX8/uxmaaling.006.jpg</image:loc>
      <image:title>ux⠶lab måling af brugeroplevelse i alle faser af produktudvikling - Strategisk UX måling giver et effektivt beslutningsgrundlag</image:title>
      <image:caption />
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  <url>
    <loc>https://www.designpsykologi.dk/insights</loc>
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    <lastmod>2023-03-22</lastmod>
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      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661171642426-ZGFCH73GIO5IAW3XTWAM/fatigue.001.png</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1649156948319-0MFUM0J7BWLWV55O7P1D/blur+filter.001.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648648198124-NRC4KZTAM5ETT7UGTF37/bound+to+fail+again.001.jpeg</image:loc>
      <image:title>Insights</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655967035257-08UBK2ILMQV56SOL7LWV/Strategic+UX+Design.001.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1589349716202-Q0I2SNZVB0G5WWJLPVQH/Stragic+UX+Design+-+3.jpeg</image:loc>
      <image:title>Insights</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1667906555036-KONMLLDWCXS1Z0DUC58T/service%2Bblueprint.001.jpg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648719702510-NBKSOJXXY6III80WXVOQ/mental+models+matter+to+design.001.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/2a9047db-fdd6-481c-ae13-cb41d639e04c/double+diamond.001.png</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566160329359-DUE6JFU0RSJPT4ABZ299/Usability-Dieselgate.jpeg</image:loc>
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      <image:title>Insights - Stop Service Breakdowns in Their Tracks with Proactive Service Recovery Behaviour Triggers</image:title>
      <image:caption>Service breakdowns are impossible to avoid in part because the nature a failure is linked to the customer expectations than naturally vary. Therefore, proactive service recovery strategies aim to implement customer behaviour triggers that make it possible to react to service breakdowns before they become a service failure.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1589349699372-A4QLP1XZHC0XV5BTBLOY/Stragic+UX+Design+-+2.jpeg</image:loc>
      <image:title>Insights</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661171611112-EOX12MBKXB9XH1DN3BQK/dd.001.png</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648647412572-TRWX3VCDX3COJPF3YXPJ/usability+sprint.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648822598050-7KRR3G7OG5E0WQS0TD61/biolight.001.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648647578381-272IJBA0DVKIUBHPRXPZ/illusion+dilusion.001.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1589349685284-4TEGROYC2K4CIGIG4HSM/Stragic+UX+Design+-+1.jpeg</image:loc>
      <image:title>Insights</image:title>
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    <image:image>
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      <image:title>Insights</image:title>
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    <image:image>
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      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666614623344-FGLTSGURTA7GKFPBCB4K/effect+study+bell+curve.001.jpeg</image:loc>
      <image:title>Insights - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1649407393914-5ZZHVFNTKMS3TTARINMF/insights%2Bby%2Bdesignpsychology.jpg</image:loc>
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  <url>
    <loc>https://www.designpsykologi.dk/strategisk-ux-1</loc>
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    <lastmod>2024-08-28</lastmod>
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      <image:title>Strategisk UX</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1596003234350-ZR886E1F0Z54VYWZGD82/strategic+ux+webinar.png</image:loc>
      <image:title>Strategisk UX</image:title>
      <image:caption>☞ Gratis webinar om Strategisk UX Design.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1595585708847-QMIPPJMUB4SN0KTK11Q3/Straetigc+UX+Design+and+Design+Leadership.jpeg</image:loc>
      <image:title>Strategisk UX - ☞ Download folder</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1596003668882-Z1O0T66VB91GSTC385AH/strategisk%2Bux%2Barticle%2Bseries.jpg</image:loc>
      <image:title>Strategisk UX - Insights artikelserie om strategisk UX Design</image:title>
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      <image:title>Strategisk UX - UX Campus bibliotek med links til gratis artikler</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1647866877830-PAHZ7V6XXQVA3OGX4B72/3-2.png</image:loc>
      <image:title>Strategisk UX - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1469023610658-XJNJJPRJ5K3ZN3VDX5QE/9947332_m1.jpg</image:loc>
      <image:title>Strategisk UX - Strategisk UX</image:title>
      <image:caption>Forankring af UX i din organisation og produktstrategi  </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/brugervejledninger</loc>
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    <priority>0.75</priority>
    <lastmod>2022-10-18</lastmod>
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      <image:title>Brugervejledninger</image:title>
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      <image:title>Brugervejledninger</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1478600649214-8ARS45RIBK90O1PTYM2V/AAMI2.png</image:loc>
      <image:title>Brugervejledninger</image:title>
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      <image:caption>Se gratis introduktionsvideo til en af de centrale kommunikations-modeller vi anvender på kurset på siden ☞ www.uxcampus.online</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600858479322-ZQKQX5N3TBYECVZM4F5I/library-preview.png</image:loc>
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  <url>
    <loc>https://www.designpsykologi.dk/about-dpsy</loc>
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    <priority>0.75</priority>
    <lastmod>2020-05-24</lastmod>
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    <image:image>
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    <loc>https://www.designpsykologi.dk/uxcampus</loc>
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    <lastmod>2024-08-28</lastmod>
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      <image:title>UX Campus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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  <url>
    <loc>https://www.designpsykologi.dk/gender-rich-design-1</loc>
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    <priority>0.75</priority>
    <lastmod>2020-10-26</lastmod>
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      <image:title>Gender Rich Design</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/design-differentiation</loc>
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    <priority>0.75</priority>
    <lastmod>2020-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591519486624-PMX79NYESE46J08EWWMV/image-asset.png</image:loc>
      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
      <image:caption>The presentation will introduce your team to the underlying perceptual and cognitive mechanisms of differentiation design. We will present inspection tools that you can start to use immediately to inspect the quality of your design from a differentiation perspective.</image:caption>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
      <image:caption>Small animated preview of the video case.</image:caption>
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      <image:title>Design Differentiation</image:title>
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      <image:title>Design Differentiation</image:title>
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  </url>
  <url>
    <loc>https://www.designpsykologi.dk/library-hcd</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-11-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1634208998927-E7MKEJEDG3KIIRAOD8ZG/visual+usability.png</image:loc>
      <image:title>Library-HCD - Visual Usability</image:title>
      <image:caption>Digital interfaces rely on common visual design tools to communicate – layout, type, color, and imagery, along with controls and affordances. The book Visual Usability: Principles and Practices for Designing Digital Applications provides a common language for defining and evaluating visual user interfaces that's grounded in how people perceive and interpret what they see.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1634208998927-E7MKEJEDG3KIIRAOD8ZG/visual+usability.png</image:loc>
      <image:title>Library-HCD - Visual Usability</image:title>
      <image:caption>Digital interfaces rely on common visual design tools to communicate – layout, type, color, and imagery, along with controls and affordances. The book Visual Usability: Principles and Practices for Designing Digital Applications provides a common language for defining and evaluating visual user interfaces that's grounded in how people perceive and interpret what they see.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1634209102299-IR2CF900TT2UDDBPVUAG/dont+make+me+think.jpeg</image:loc>
      <image:title>Library-HCD - Dont make me think</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1592078332218-HDFMMSIZTDTXBIXPGHHU/Apple+Human+Interface+Guidelines.png</image:loc>
      <image:title>Library-HCD - Apple Human Interface Guidelines</image:title>
      <image:caption>With these guidelines you get a very extensive and detailed reference library that you can base your own graphical user interface on. ☞ Link to online resource</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591970022780-0OSDFENT9S9FG5VU392C/material+design.png</image:loc>
      <image:title>Library-HCD - Android: Material Design</image:title>
      <image:caption>The Material Design framework offers a lot a basic design principles that tap deep into how humans can be supported in easily understanding graphical user interfaces and events in them. ☞ Material Design online resource</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591905436165-266WY2SQPIZGY6K0CX9R/Steven+Pinker+-+How+the+Mind+Works.jpg</image:loc>
      <image:title>Library-HCD - Steven Pinker: How The Mind Works</image:title>
      <image:caption>With this book you get a nice broad introduction to some of the best psychological theory out there. It will help you steer clear of your own misunderstandings and general folk psychological assumptions. In general, I recommend everything that Pinker writes. You can start out by watching one of his many online lectures.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1592066137203-8HD2N82YJSJOUHG2D00T/supersizing+the+mind.jpg</image:loc>
      <image:title>Library-HCD - Andy Clark: Supersizing The Mind</image:title>
      <image:caption>With this book you get a good understanding of the basic ways in which humans interact with the world. This will provide you with a strong foundation to base your design analysis and development on.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591905435886-YWLXFK5RWOWJQ42ARXJO/Stanislas+Dehane+-+The+Number+Sense.jpeg</image:loc>
      <image:title>Library-HCD - Stanislas Dehane: The Number Sense</image:title>
      <image:caption>The number sense provides an oveview of basic human cognitive skills (level 1 in the levels of cognition model). It is a must read for anyone who makes technology where numbers is a key component (e.g., finance, measurement). Also, it provides an introduction to the relationship between basic cognitive skills (level 1) and higher order cognitive skills (level 3 and 4).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1616745114045-G2X2RH6A71L8D3XLJLQK/HE75.jpg</image:loc>
      <image:title>Library-HCD - HE75: Human factors engineering Design Guide</image:title>
      <image:caption>Very comprehensive human factors expert design guide. With more than 450 pages, this is a key reference book for how to design user interfaces that build on knowledge of human capabilities and limitations. ☞ Find it on Amazon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648023810979-DEMG0TW5I419XOJPWD0A/Tangible+design.png</image:loc>
      <image:title>Library-HCD - Tangible Design</image:title>
      <image:caption>☞ Link to full text resource.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591905434907-5EHD0PXJOOUHU8UTDSZY/Lakoff+-+Johnson+-+Metaphors+We+Live+By.jpeg</image:loc>
      <image:title>Library-HCD - Lakoff &amp; Johnson: Metaphors We Live By</image:title>
      <image:caption>This is a classic. Lakoff and Johnson was part of the founding of a branch of psychology that sees perception, brain processes, and behaviour as embodied. That makes a huge difference to design. Getting people right is a first step to getting design right.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591905434916-G7NUDW7JJOQY5VC3LTZF/Lakoff+-+Nunes+-+Where+Math+Comes+From.jpg</image:loc>
      <image:title>Library-HCD - Lakoff &amp; Nunez: Where Mathmatics Comes From</image:title>
      <image:caption>This book is a more general extension of The Number Sense by Stanislas Dehane. It introduces additional details to how our basic cognitive functions work (level 1). It provides valuable insights to the general functions of level 1. Especially, chapter one and two are must reads that introduce basic level capabilities related to space and objects - and how those influence higher order cognitive functions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1592066425328-8VU381K09WBQW5NJ4P6S/intuitive+user+interfaces.png</image:loc>
      <image:title>Library-HCD - Klaus Bærentsen: Intuitive User Interfaces</image:title>
      <image:caption>This article provides a strong theoretical foundation for the psychological design drivers of how to make design intuitive. There are two overall criteria that must be satisfied. One is that the functionality needs to make sense in the cultural context. The other is that especially digital technology should support basic cognitive functions. ☞ Link to full text resource.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591966797698-LX4D4RGE7RISKE6UNR5W/affordance.png</image:loc>
      <image:title>Library-HCD - Bærentsen &amp; Trettvik: An Activity Theory Approach to Affordance</image:title>
      <image:caption>Affordance is a widely used term in design - and a widely misunderstood term. This article is on the theoretical side but will steer you in the right direction using affordance as a design tool. This article goes nicely with the Interaction Frogger article by Wensveen, Djajadiningrat &amp; Overbeeke (2004). ☞ Link to full text resource.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591967511735-QUYSVNHY5V08A8MW0UII/Interaction%2BFrogger.jpg</image:loc>
      <image:title>Library-HCD - Wensveen, Djajadiningrat &amp; Overbeeke: Interaction Frogger</image:title>
      <image:caption>This article is a bit cryptic at first. However, it nicely outlined three qualitatively different ways in which design communicates to us. These three levels roughly corresponds to Level 1, 2, and 3 of the Levels of Cognition model. Once understood in this context I find it easier to absorb. Also, the article maps nicely to the Affordance article by Bærentsen &amp; Trettvik where the Why, What and How of the activity theory is exactly the same as the three interaction levels: Functional, Augmented and Inherent. ☞ Link to full text resource.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591968500122-DGD2C3DWZEEUVHE8HV4R/Illusion+of+life.jpg</image:loc>
      <image:title>Library-HCD - Walt Disney: The Illusion Of Life</image:title>
      <image:caption>The illusion of life tells the story of how to recreate the basic visual properties that humans rely on to make sense of behaviour in the world. It took Disney and his teams careful exploration to learn this language. The animation principles are the cornerstone of how the iPhone makes sense even to very small children.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591968872980-Q2I1ZDEWZXMK2J8N5VG5/lasseter+animation.png</image:loc>
      <image:title>Library-HCD - John Lasseter: The Principles Of Traditional Animation Applied To 3D Computer Animation</image:title>
      <image:caption>John Lasseter played a key role in bridging the Walt Disney Animation principles into the graphical user interfaces of the iPod and the iPhone thanks to his collaboration with Steve Jobs. This article shares his ideas on 3D animation principles. ☞ Full text resource</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591905435301-JQZAWISQ8XKNMXPGWP6X/James+Gibson+-+Ecological+Approach+to+Perception.jpg</image:loc>
      <image:title>Library-HCD - James J. Gibson: The Ecological Approach To Visual Perception</image:title>
      <image:caption>This book is very hard to read - but worth the effort if you are interested in the fundamental workings of our perceptual systems. It is the scientific story behind why even children can master tablets and smartphones. The book provides you with a mindset for thinking differently about how human beings function. However, there are no concrete tools to use - it is base science. As a pragmatic alternative read “The Illusion of Life” by Walt Disney.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/uxcampus-library</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-09-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084600816-IBOYFY6Z1RSHBQ4YF2DO/UX+expert.jpeg</image:loc>
      <image:title>UX-Campus-Library - ☞ Go to library</image:title>
      <image:caption>☞1. Go to library</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084696745-KVYL99FYA0TCE4YCSQD8/strategisk+ux+design.jpeg</image:loc>
      <image:title>UX-Campus-Library - ☞ Go to library</image:title>
      <image:caption>☞ 2. Go to library</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600110611385-DOUPB6ADHQ53OP7GH0UH/ucd.001.jpeg</image:loc>
      <image:title>UX-Campus-Library - ☞ Go to library</image:title>
      <image:caption>☞ 3. Go to library</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084647277-6CRQJ9780NH3ZGOAMJRJ/servicedesign.001.jpeg</image:loc>
      <image:title>UX-Campus-Library - ☞ Go to library</image:title>
      <image:caption>☞ 4. Go to library</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084600816-IBOYFY6Z1RSHBQ4YF2DO/UX+expert.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556502041-3SUYVLI0KXNP1GOU9HLP/Usability+Testing.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
      <image:caption>☞ 5. Go to library</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/947058e1-5580-4442-8711-e09b56a96cc8/Screenshot+2022-11-28+at+14.51.47.png</image:loc>
      <image:title>UX-Campus-Library - Make it stand out</image:title>
      <image:caption>Steer away from your competitors with UX Claims and Unique Selling Points Times are changing. UX Claims are becoming more and more regulated, and its is increasingly required that UX Claims are supported by data. This presents a huge strategic business opportunity for companies to separate themselves from their competitors via data-driven UX Claims. We have written an article explaining this business opportunity. ☞ Read the full article here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1607003512505-SKYIGQC7MQJL41HMIHNU/strat.jpg</image:loc>
      <image:title>UX-Campus-Library - Watch recording of Strategic UX Design webinar at out uxcampus.online site</image:title>
      <image:caption>▶︎ Watch recording of Strategic UX Design webinar at our uxcampus.online site</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/6e1cfbcc-3c84-4437-9dc8-1e13437e2f75/Screenshot+2022-11-28+at+15.17.25.png</image:loc>
      <image:title>UX-Campus-Library - Make it stand out</image:title>
      <image:caption>Prove the value of your design with effect studies Your potential costumers will only buy your product of they believe in the value it can give them. The way you document this value is via Effect studies. In the following article, we outline all the steps needed for effect-studies through our X-factor model: ☞ Read the full article here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084696745-KVYL99FYA0TCE4YCSQD8/strategisk+ux+design.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600110611385-DOUPB6ADHQ53OP7GH0UH/ucd.001.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/e82b60a7-689c-4124-8ed0-4d0402618d19/Screenshot+2022-11-28+at+15.24.17.png</image:loc>
      <image:title>UX-Campus-Library - Make it stand out</image:title>
      <image:caption>How to speak ‘double diamond’ A lot of different professional backgrounds meet in Design. This can create a challenge to communicate effectively about the design process. How do you solve this? Through establishing a common design language. Our best bet of such a language is the double diamond framework. ☞ Read the full article</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/2a9047db-fdd6-481c-ae13-cb41d639e04c/double+diamond.001.png</image:loc>
      <image:title>UX-Campus-Library - Make it stand out</image:title>
      <image:caption>Intro til Double Diamond modellen Læs vores introduktion til grundmodellen i design thinking og brugercentreret design: Double Diamond. ☞ Læs artiklen her</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855538035-MZCQWDG3ICS6KWW8TITV/Interview-Techniques.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1667906555036-KONMLLDWCXS1Z0DUC58T/service%2Bblueprint.001.jpg</image:loc>
      <image:title>UX-Campus-Library - “Sådan kommer du i mål med service blueprints”</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084647277-6CRQJ9780NH3ZGOAMJRJ/servicedesign.001.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/b7af249f-6f5f-4adb-992e-e08ac268c10d/Screenshot+2022-12-12+at+14.00.16.png</image:loc>
      <image:title>UX-Campus-Library - Make it stand out</image:title>
      <image:caption>‘Usability Dieselgate’ - why well tested products fail Sometimes, Products go through extensive testing pre-market, but then still fail in the hands of actual users. In the vast majority of cases, this is caused by a a test situation that fails to imitate the conditions of real-world use. Read more - and learn to avoid the most common pitfalls: ☞ Read the full article</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/9f7aaaed-76d0-4577-9b35-46c2f21b29fa/Screenshot+2022-12-12+at+14.13.08.png</image:loc>
      <image:title>UX-Campus-Library - Make it stand out</image:title>
      <image:caption>Usability Tests Explained In this article, we outline the landscape of Usability Testing and address 6 common misconceptions within the field of Usability Tests. ☞ Read the full article</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620715965308-K8U7VUXGIJSVG8JNC1YF/usability%2Btests.jpg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1438167711332-4X62REGN6HS2F42704UN/research+methods+for+hci.jpg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620549637325-PGKQEYN4TA6O16ACBLD4/measure.jpeg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1438167710415-MJGCSC7HD2QKBIQMEIUN/psychological+research.jpg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620550031939-RGLMUGBB6FIFMX6SGGBE/software+quality+in+use+25010.jpg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620550409866-KFC58CTSJP17ZT9RNMC5/ISO+9241-11-2018.jpg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620550773491-2VYUAGDOROEQABDVQ4SE/Retrospective+think+aloud.png</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1595572658975-B5CYO4RTYXU0OFDVRIF5/green-ant-1438707-unsplash.jpg</image:loc>
      <image:title>UX-Campus-Library</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/librarystrategicuxdesign</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591973427921-ODPSQTTWGFWDGVAB59CI/Business+value+fo+design.jpg</image:loc>
      <image:title>Library-Strategic-UX-Design - McKinsey: The Business Value Of Design</image:title>
      <image:caption>☞ Link to full text resource</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591973427921-ODPSQTTWGFWDGVAB59CI/Business+value+fo+design.jpg</image:loc>
      <image:title>Library-Strategic-UX-Design - McKinsey: The Business Value Of Design</image:title>
      <image:caption>☞ Link to full text resource</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591973597438-Y529Q9MNOY8MMDWUUJ9A/Thin+like+a+UX+researcher.jpeg</image:loc>
      <image:title>Library-Strategic-UX-Design - Travis &amp; Hodgson: Think Like A UX Researcher</image:title>
      <image:caption>Project owners and project managers that lead design projects will find a lot of very important tools and insights in this book. It could also function as a team pre-read to bring everybody on the same page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1595622900666-QX04YB3VCIDV7EW8TKNF/design+management.jpg</image:loc>
      <image:title>Library-Strategic-UX-Design - Kathryn Best: Design Management</image:title>
      <image:caption>In this accessible and informative book, Kathryn Best brings together the theory and practice of design management. With new interviews, case studies and related exercises, she provides an up to date guide for students wanting to know more about the strategy, process and implementation crucial to the management of design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1595624124759-J3EKAZI1T1MRGPZD8B9A/vp+canvas.jpg</image:loc>
      <image:title>Library-Strategic-UX-Design - Osterwalder et. al.: Value Proposition Design</image:title>
      <image:caption>Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1594276223729-VLE4JI44VCRG0CWTGTVX/usability+requirements.png</image:loc>
      <image:title>Library-Strategic-UX-Design - Lauesen &amp; Younessi: Six Styles for Usability Requirements</image:title>
      <image:caption>This paper is a super practical resource for getting started writing usability requirements. Although relatively straightforward, many companies struggle defining usability requirements beyond broad-level “Easy to use” and “Intuitive”. These are just headlines that tell you nothing unless you detail them. This article will show you how. A must read for any UX lead and project owner. Also, consider pitching this to marketing - they may be inspired to pursue a new type of claims and selling points! ☞ Link to full text resource</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1521192436197-QRV7OCQH223ZDNJ5Q74L/understanding-design-thinking-lean-and-agile.png</image:loc>
      <image:title>Library-Strategic-UX-Design</image:title>
      <image:caption>Description pending.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1599468458984-HLUC2RQ3XHZQ6UOQNXTL/ID-ROI.png</image:loc>
      <image:title>Library-Strategic-UX-Design - Hot to estimate the ROI of design work</image:title>
      <image:caption>A good web article about how to calculate the ROI of design. ☞ Link to article.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1599468668998-WRMNWSQF2891QLT9MOF9/NN-ROI.png</image:loc>
      <image:title>Library-Strategic-UX-Design - Calculating ROI for design projects in 4 steps</image:title>
      <image:caption>A good web article by NN Group about how to calculate the ROI of design. ☞ Link to article</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1469442975433-ZUCM8MDROZ3IPNO4G4HK/articulatiing+design+decisions.jpg</image:loc>
      <image:title>Library-Strategic-UX-Design</image:title>
      <image:caption>Description pending.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1469442976402-DO8ZM22KU6KAAYKP7AC1/ux+strategy.jpg</image:loc>
      <image:title>Library-Strategic-UX-Design</image:title>
      <image:caption>Description pending.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/campus</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1595585708847-QMIPPJMUB4SN0KTK11Q3/Straetigc+UX+Design+and+Design+Leadership.jpeg</image:loc>
      <image:title>----campus---- - ☞ Download folder</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1596003234350-ZR886E1F0Z54VYWZGD82/strategic+ux+webinar.png</image:loc>
      <image:title>----campus----</image:title>
      <image:caption>☞ Gratis webinar om Strategisk UX Design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1596003808080-OUSR3041N9NGWQ0IPSRD/Strategic+UX+-+library.png</image:loc>
      <image:title>----campus---- - UX Campus bibliotek med links til gratis artikler</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1596003668882-Z1O0T66VB91GSTC385AH/strategisk%2Bux%2Barticle%2Bseries.jpg</image:loc>
      <image:title>----campus---- - Insigths artikelserie om strategisk UX Design</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/libraryinterviewtechniques</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-09-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855351435-JARCKENMHZYUAZLFIPXK/Repertory%2Bgrid.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855351435-JARCKENMHZYUAZLFIPXK/Repertory%2Bgrid.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855351439-LIQ9Q5UO0FN3KVL2LLKX/Kelly%2B-%2BPersonal%2Bconstrcuts.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855351902-F64FS0CL5WTZQAESR0WX/phenemenology.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855351979-9HABRPSGH1E34PR0UN5F/kvale%2B-%2Binterviews.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855352411-LAEVUHLNBH2YWNC854JG/emtaphy%2Band%2Bdesign.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855352495-80U0FYITX1VBI0NI8V36/Herbert%2Bmead.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855353135-T9UBGNCIDXEF1IT17O31/TAT.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855353024-MIOGDGDJ6DVP602TFONW/Mindwise.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855353501-5BFKCV3213F4B87MB2Y3/emptahy%2Blistening.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855353614-C7U1T2VZ0SBNWAXTI3LP/empathic%2Baccuracy.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855355554-V7LPWDQ7PCNZPWJXKBVG/dialog%2Bog%2Bgensidig%2Bforsta%CC%8Aelse%2B-%2BMadsen.png</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855355555-X6I70WFDBJ97J7MZ5REF/det-kvalitative-interview.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855356124-VBJ32SNDRZ0JYS6XJW0R/Humble%2Binquiry.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855356399-MK9O05U805APU90O5ZP9/Samtalen%2Bsom%2Budgangspunkt.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855356624-YQHZZ51F3RJOFOJUBTWM/Active%2Blistening%2B-%2BRogers.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855356818-RYG8ZZJ3KBAP15SN724D/Repertory%2Bgrid%2Binterview.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600855357051-EP7AUN1VO4NNK1XZWXL0/Frames%2Band%2Bcages.jpg</image:loc>
      <image:title>Library-Interview-techniques</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/libraryusercentreddesign</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606037911538-CF18IAGRNI67CJF8ICR5/index.png</image:loc>
      <image:title>Library-User-Centred-Design - British Design Council</image:title>
      <image:caption>The British Design Council’s purpose is to make life better by design. They are an independent charity and the government’s advisor on design. Also, they promote the widely accepted double diamond visualisation of the User Centred Process. ☞ Link to the British Design Council</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606037911538-CF18IAGRNI67CJF8ICR5/index.png</image:loc>
      <image:title>Library-User-Centred-Design - British Design Council</image:title>
      <image:caption>The British Design Council’s purpose is to make life better by design. They are an independent charity and the government’s advisor on design. Also, they promote the widely accepted double diamond visualisation of the User Centred Process. ☞ Link to the British Design Council</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606038158742-WZKWDTLCOZPEJ6IZ4VIK/British+Design+Council+-+Double+Diamond.png</image:loc>
      <image:title>Library-User-Centred-Design - A Study of the design process</image:title>
      <image:caption>The background story of how the Design Council mapped out a standardised visualisation of a user centred process by studing a broad range of corporations and their design processes. ☞ Download article</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591973597438-Y529Q9MNOY8MMDWUUJ9A/Thin+like+a+UX+researcher.jpeg</image:loc>
      <image:title>Library-User-Centred-Design - Travis &amp; Hodgson: Think Like A UX Researcher</image:title>
      <image:caption>This book is (also) structured around the Double Diamond design framework. It deep dives into the specific activities relevant to each of the two diamonds and four overall phases. We recommend you to buy this book.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1621923508170-1M0CF65Q2B4E22E57SGV/Screen+Shot+2021-05-25+at+08.12.11.png</image:loc>
      <image:title>Library-User-Centred-Design - What design thinking could be</image:title>
      <image:caption>This article reflects on how we use the visual conceptualisations of design processes. It does a good job at explaining how they should be adapted to capture the specific details of your design process - not the other way around. ☞ Download the article</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1642153429736-PKZLWHF3V7JDS9TEBPZK/UCD-double-diamond.png</image:loc>
      <image:title>Library-User-Centred-Design - A COMPARISON OF DESIGN PROCESS MODELS FROM ACADEMIC THEORY AND PROFESSIONAL PRACTICE</image:title>
      <image:caption>This great article maps out how different design processes relates to the double diamond framework. ☞ Download article</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/libraryservicedesign</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-11-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606042865721-W4TM9W51IO1JJS8QHTDX/Service+design+intro.png</image:loc>
      <image:title>Library-Service-Design - Design methods for developing services by British Design Council</image:title>
      <image:caption>This is a brief introduction to the reasons why design methods can be useful when developing services. If you’re new to service design you can use it to familiarise yourself with a typical process that designers use when developing products and services. ☞ Download article.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606042865721-W4TM9W51IO1JJS8QHTDX/Service+design+intro.png</image:loc>
      <image:title>Library-Service-Design - Design methods for developing services by British Design Council</image:title>
      <image:caption>This is a brief introduction to the reasons why design methods can be useful when developing services. If you’re new to service design you can use it to familiarise yourself with a typical process that designers use when developing products and services. ☞ Download article.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606042495607-TQYUIA4NX256JKTLA6RV/polaine.jpeg</image:loc>
      <image:title>Library-Service-Design - Service Design - From Insight to Inspiration af Andy Polaine, Lavrans Lovlie &amp; Ben Reason</image:title>
      <image:caption>A very good introductory book to service design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606042655936-JAQYH86SHGF5HZDWTEAE/Stickdorn.jpg</image:loc>
      <image:title>Library-Service-Design - This is Service Design Thinking: Basics, Tools, Cases</image:title>
      <image:caption>Another good reference book to get you started with service design thinking (and doing).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1614160791354-TWOY8A0TQV6BQFBYE0HO/Screen%2BShot%2B2021-02-24%2Bat%2B10.58.57.jpg</image:loc>
      <image:title>Library-Service-Design - KL: Sammenhængende Servicerejse - Sådan!</image:title>
      <image:caption>En række gode og praktiske eksmepler på arbjedet med brugerrejser samlet af Kommunernes Landsforening. ☞ Download publikationen.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/dpsy-new-new</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-02-26</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/libraryusabilitytesting</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-05-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1438167711332-4X62REGN6HS2F42704UN/research+methods+for+hci.jpg</image:loc>
      <image:title>Library-Usability-Testing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620549637325-PGKQEYN4TA6O16ACBLD4/measure.jpeg</image:loc>
      <image:title>Library-Usability-Testing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1438167710415-MJGCSC7HD2QKBIQMEIUN/psychological+research.jpg</image:loc>
      <image:title>Library-Usability-Testing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620550031939-RGLMUGBB6FIFMX6SGGBE/software+quality+in+use+25010.jpg</image:loc>
      <image:title>Library-Usability-Testing</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620550409866-KFC58CTSJP17ZT9RNMC5/ISO+9241-11-2018.jpg</image:loc>
      <image:title>Library-Usability-Testing</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1620550773491-2VYUAGDOROEQABDVQ4SE/Retrospective+think+aloud.png</image:loc>
      <image:title>Library-Usability-Testing</image:title>
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    <loc>https://www.designpsykologi.dk/hfe-services</loc>
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    <priority>0.75</priority>
    <lastmod>2022-12-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1645440882953-Y077BSXM0KODOLMHCNL5/Contextual+Inquiry.jpg</image:loc>
      <image:title>HFE Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1616745114045-G2X2RH6A71L8D3XLJLQK/HE75.jpg</image:loc>
      <image:title>HFE Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1645453107908-U9T9VUOAOILVNSXK76IL/usability+testing+of+medical+devices.jpeg</image:loc>
      <image:title>HFE Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648050545243-LKO4GW1IBO5FEAO84YAK/iso14971.jpeg</image:loc>
      <image:title>HFE Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1651236716321-14WF9LEJE4R8KDR3R10Q/DPsy+safe+and+effective.001.jpeg</image:loc>
      <image:title>HFE Services</image:title>
      <image:caption>FDA Perspectives in Human Factors in Medical Device Development</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1651236714679-6A5BTPLZN8YN148CRMXR/DPsy+safe+and+effective.002.jpeg</image:loc>
      <image:title>HFE Services</image:title>
      <image:caption>Human Factors of User—Device Interface Using the PCA-Analysis (Perception-Cognition-Action).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1662122585898-H54COVLLLNN4ZHSHXN3A/Cessatech.png</image:loc>
      <image:title>HFE Services - Case story</image:title>
      <image:caption>Case story: How we helped kick off the HFE process for Cessatech</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1663921084313-O75CJRQVW1TL2U9022R3/sigmasystems.png</image:loc>
      <image:title>HFE Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1663143554120-ZD7719WBTCAB41MBBHEK/hfe+kick+off.001.png</image:loc>
      <image:title>HFE Services - Get started with our HFE kick-off package</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648646062897-XS29XLN02Y16JN1GCTC6/dessk%2Breview.jpg</image:loc>
      <image:title>HFE Services - UX Design Reviews</image:title>
      <image:caption>Get instant feedback on your design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1645440337193-E2JGOWB9126MB049H0XI/Skytrofa+QRG+-+FDA.png</image:loc>
      <image:title>HFE Services - Make it stand out</image:title>
      <image:caption>▶︎ See full example of QRG and IFU at FDA.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648726366703-PG4UOWPTQ3BSHVGD141O/hfe+services.001.jpeg</image:loc>
      <image:title>HFE Services</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/new-gallery-3</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-04-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606037405061-HZ534DOKNJLD4G4E2X1Z/image-asset.jpeg</image:loc>
      <image:title>Praktisk Info</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606037405061-HZ534DOKNJLD4G4E2X1Z/image-asset.jpeg</image:loc>
      <image:title>Praktisk Info</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/rosetta-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-04-27</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/ux-campus-duplicate</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-10-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1644323800439-9OWFWDY1HJ4QENKC71L7/UX-CAMPUS-logo-horizontal-POS.png</image:loc>
      <image:title>UX CAMPUS - DUPLICATE</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1606037405061-HZ534DOKNJLD4G4E2X1Z/book.jpg</image:loc>
      <image:title>UX CAMPUS - DUPLICATE - ☞ UX Campus bibliotek</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1647867165374-MU1RM3K6ISYEZ2QA1MSO/3-2.png</image:loc>
      <image:title>UX CAMPUS - DUPLICATE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/mailchimptest</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-08-09</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1502284918475-J38TQZ4NQ61RM7PWOFHM/Screen+Shot+2017-06-16+at+10.00.33.png</image:loc>
      <image:title>mailchimptest</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/litteratur-til-strategiskux</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-02-05</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1545079251578-0H3LIL06MPTG4A2K66UB/nng-service-blueprint-additional-elements.png</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1544471248768-WVM4X7O517ID26AXQYNK/Screen+Shot+2018-12-10+at+20.42.35.png</image:loc>
      <image:title>Litteratur til StrategiskUX - The business value of design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1544471609117-SQB8R9IYJ2O2HUHGYH3H/VP-Canvas.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1549364879635-33I4C8T003AANCRCAXGG/Screen+Shot+2019-02-05+at+12.07.32.png</image:loc>
      <image:title>Litteratur til StrategiskUX - Evangelizing usability</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1549362325421-57674M59IDADAK5S745O/Screen+Shot+2019-02-05+at+11.25.07.png</image:loc>
      <image:title>Litteratur til StrategiskUX - Radical redesign or incremental change?</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1549362230146-KAKJ1L6YJQM8X9OC9BV2/Screen+Shot+2019-02-05+at+11.23.26.png</image:loc>
      <image:title>Litteratur til StrategiskUX - Repurposing vs. optimised design</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/nonadherence-adressed</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-08-16</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1554022062690-1R42YH034BEOLWP5PMNL/1.jpg</image:loc>
      <image:title>nonadherence-addressed</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1554022252367-OS0HSU6IVP6XJ3YV9EU7/model.png</image:loc>
      <image:title>nonadherence-addressed</image:title>
      <image:caption>Graphic: The Behavioral Mode of Action™ (BMOA™) is a tool that consists of three steps to help companies systematically transform patient insights into sustainable intervention strategies.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1554022462892-UL4BCGTZS3R5P7J88JRU/pills.jpg</image:loc>
      <image:title>nonadherence-addressed</image:title>
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  </url>
  <url>
    <loc>https://www.designpsykologi.dk/proactiveservicerecovery</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-02-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1554023806086-VRAMC20IV9ZRJJ5T4L5I/gomore.png</image:loc>
      <image:title>proactive-service-recovery</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/services</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-10-10</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559478538924-V1KHJ1MO64A6PCOD1C1A/Crysberg.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559915605217-JNPVM7COUC18AXNQDI35/TCM.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559484209161-1I9CEUT9FRQ825QR4QG5/hygiene+and+germs.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559482896948-859RGEGFUJVSIP3ZVEYM/Coloplast+-+Ostomy+Life+Study.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559513102759-4NTEN3WKZPWRNELGXU88/ess-neutron-imaging.jpeg.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1558875213116-QINSRCJMYHFRJMEF4NPF/STReBa-User-Insights.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559508874272-FGYVUC06OPNBINLDZWFM/MTIC+-+UCD.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1558872208712-5TGO16PMQROB4FUINFFQ/Biofilm-Mental-Models.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559482562335-PYQ31DV4VJK1YUU3ZEUZ/image-asset.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559649357171-M9M0HM0ZWKRO3NJTZDLT/HCD-DPsy.001.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
      <image:caption>We ground all design phases on a solid bedrock of human knowledge. This ensures that design projects are based on expertise and not guesswork.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559635912842-Y1OW9XSQPFV4TSGHT0UZ/anritsu.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559507761491-H7SB7JS6YE3WNXHQHRJP/Odder+-+UX+Strategy.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559511702191-GN0H9DO65UZ3ZVHSFRUD/ostomy-future.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1558876465796-NODLYXPJPK5JBEQF6UUB/Non-productive-time.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559635339981-KACLZK2RXA60PLDY4OHZ/organ-donation.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559478120679-N4J95NBJNBQJED2G0KXV/sst+organ+donation.jpeg</image:loc>
      <image:title>Our Core  Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1559306976608-LPTBE3RF4HNMKM3VH83U/art-artistic-background-247676.jpg</image:loc>
      <image:title>Our Core  Services</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/gdpr</loc>
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    <priority>0.75</priority>
    <lastmod>2019-04-02</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/accordion-test</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1599817413802-8D8GY3XGID3FBEOG2LXV/wound-care.jpg</image:loc>
      <image:title>Accordion Test</image:title>
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  </url>
  <url>
    <loc>https://www.designpsykologi.dk/mobilefirst</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556784127207-BI1ERH5BJU4DHQW9HRIA/placeholder.png</image:loc>
      <image:title>mobilefirst - Don’t wait 10 years to act - care for yourself now</image:title>
      <image:caption>Research into the weight journeys of people that struggle with obesity is sad reading. It often tells stories of people that struggle for 10 years or more before they get the proper attention and care they deserve.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556718965421-6KB7QUNU9KJXY5ID205V/placeholder.png</image:loc>
      <image:title>mobilefirst</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556489687-UKXEOE50QD1WV66GNYML/Gender+Rich+Design.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556493229-PB3WD0OMWQUK3ES3FR23/Strategic+UX.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556509550-4AI676P3D76JBBWB4YLE/HCD.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556502041-3SUYVLI0KXNP1GOU9HLP/Usability+Testing.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556509894-C65FLGQHVZP38TK2M7J7/UCD.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556523858-XKULMKTLRUL1XVB4XTN4/AUI.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556517735-E8KDWB5O5K03CJLFOTG4/Service+Design.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1591556522310-OWL0VR16UQSU0GSBJYUE/Interview+Techniques.jpeg</image:loc>
      <image:title>mobilefirst</image:title>
      <image:caption />
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556783978508-D1C6JCHD1SZORM5A201F/placeholder.png</image:loc>
      <image:title>mobilefirst - Science of weight</image:title>
      <image:caption>Multiple factors play a critical role in regulating weight</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556784061458-KQH5DO0AUNJDXBQ5FQ73/placeholder.png</image:loc>
      <image:title>mobilefirst - A pre-historic body in a modern world</image:title>
      <image:caption>How our bodies have adapted to a world very different from the one we live in now.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/organ-donation</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-10-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400012616-3GRNDPQ38IJMER4ZWD9G/SST-1.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400020215-Y5JF66CWLH6GJ3LDSEIY/SST-3.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400019816-VP5TWCNASZUY6292JDSR/SST-2.jpeg</image:loc>
      <image:title>Organ Donation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400025925-E1IB40TA3KX3UMOLIKV9/SST-4.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400025145-U1L6LEQ5CC9QQ42QDG7P/SST-8.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400037825-2QB09AQY5IPLJ55NXBAG/SST-7.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400033639-75CL7PX8ARL3MDU7KKEX/SST-6.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1557400038229-VAC8IPY8DYB53EO7BOPH/SST-5.jpeg</image:loc>
      <image:title>Organ Donation - Excerpts from the report.</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556884641325-Z8KUSUMVLVVL6VFJWYOO/1+-+Organ+donation+-+robina-weermeijer-716247-unsplash.jpg</image:loc>
      <image:title>Organ Donation</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/anritsu</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-07-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556994008855-A3QTRMLAM0HTE1W3PC0O/anritsu8.png</image:loc>
      <image:title>Transformation of complex lab. tech. into intuitive field tech. - Link to Anritsu Promotional video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556994313892-FSBXB40WRCHTNBJB9A22/USP-AUI.png</image:loc>
      <image:title>Transformation of complex lab. tech. into intuitive field tech.</image:title>
      <image:caption>Link to promotional video: https://www.anritsu.com/en-US/test-measurement/video-gallery/mt1000a</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1556996300607-QU8QX7EZ9M7H5SBNWURR/anritsu10.jpg</image:loc>
      <image:title>Transformation of complex lab. tech. into intuitive field tech.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/biofilmmentalmodels</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-04-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1558870558771-T6MUDBU3KCJ5M5T9ZZ2O/making-truth.jpg</image:loc>
      <image:title>Biofilm Research</image:title>
      <image:caption>For an introduction to the logic of the project we refer to the book “Making Truth: Metaphors in Science” by Theodore L. Brown.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648730423836-ACLCG01SGCF0U920HX1D/biofilm+article.png</image:loc>
      <image:title>Biofilm Research - Project Article</image:title>
      <image:caption>The first publication from project.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1558867794855-6MDS15O9F6809SMCAJ1N/Biofilm-Mental-Models.jpeg</image:loc>
      <image:title>Biofilm Research</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/uxlab-the-usability-test-that-got-cancelled</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1560934503373-6SND9KOETQ8BLEYQYGZJ/Diagnostic-user-test-preparation.jpeg</image:loc>
      <image:title>The Usability Test That Got Cancelled</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1560861688807-LWGEE6ILC4SDLSTYFT5Z/uxlab-usability-test-cancelled.jpeg</image:loc>
      <image:title>The Usability Test That Got Cancelled</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/illusion-delusion</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-10-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1563997468856-THYV13L4A5G4RTBQF8AD/chekcboard.png</image:loc>
      <image:title>Illusion Delusion</image:title>
      <image:caption>Figure 1. In the checkerboard shadow illusion, tiles A and B appear to be different shades of grey, but are in fact identical. This illusion is widely used to demonstrate the apparent fallibility of our senses. But we shouldn’t take it so seriously – it is cleverly designed to trick our senses.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1563995483391-14KNIHNRYGNEYUZ0EHS7/ames+room+straight+jacket.001.jpeg</image:loc>
      <image:title>Illusion Delusion</image:title>
      <image:caption>Figure 2. The Ames Room illusion is carefully designed to trick our senses. The effect is shown in the top middle panel – people appear large when they stand in one corner but small in the other. This can only be accomplished by restricting our senses – like a straitjacket restricts our movement – so we cannot detect that the room is not a square box, but actually much deeper one one side than another. This relates closely to design: Does your design put users in a straight jacket, or does it empower them to function freely?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1581514391813-LOO9IUDN0EE443U7HEP8/Disney+to+iPhone.jpeg</image:loc>
      <image:title>Illusion Delusion</image:title>
      <image:caption>A well-known example of designing for our basic and robust perceptual and cognitive resources is the iPhone. What is less well-known is that much of the "human factors technology" was existing re-purposed technology that goes all the way back to Walt Disney and his team of animation researchers. At Design Psychology, we "re-purpose" psychological insights in the same way to help our clients design products that support our basic human skills to achieve truly intuitive use and a superior user experience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1563992540753-LBHZROB5E14WBRFQLQBL/Ames_Room550.jpg</image:loc>
      <image:title>Illusion Delusion</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/usability-dieselgate</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-05-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1621335350544-ELET9RV3F4RA9PZHY4PQ/super-user.jpg</image:loc>
      <image:title>Usability Dieselgate - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1621337856090-D8H56R2FM7LGVTCEADOX/brain+intuition.001.jpeg</image:loc>
      <image:title>Usability Dieselgate - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1621335028307-LX1XWGIYID4BGRMI7KEQ/Volkswagen_-_Dieselgate_Doppelganger_image.jpg</image:loc>
      <image:title>Usability Dieselgate - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566157948698-8ZIJ8GDMH9I3ZRCN3ZFE/Usability-dieselgate.jpeg</image:loc>
      <image:title>Usability Dieselgate</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/finding-the-error-will-reproduce-it</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580379714753-CLXAGUXQKDGHMUJA71EV/DDG-51.jpg</image:loc>
      <image:title>Bound to Fail Again</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566399740821-TRFO5ZEY7RA0XRHJK92W/DPsy-Accident.jpg</image:loc>
      <image:title>Bound to Fail Again</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580478753485-0TGZJTJ2GYT9PTM01NNM/DPsy+STReBa.png</image:loc>
      <image:title>Bound to Fail Again</image:title>
      <image:caption>STReBa is an abbreviation for the systematic analysis of: Socio Technical Ressources &amp; Barriers</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580379799636-5DYKC8GSU66W28KXO47I/report-cover.jpg</image:loc>
      <image:title>Bound to Fail Again</image:title>
      <image:caption>www.public.navy.mil/usff/Pages/usff-comprehensive-review.aspx</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566399677289-YUTLMVYFQSC32VGHBAV7/DPsy-Safety-Critcal.jpg</image:loc>
      <image:title>Bound to Fail Again</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566400183251-RYUISDUHKK8M8UU7MQRA/human-error.jpg</image:loc>
      <image:title>Bound to Fail Again</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/study-panel-participant</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-09-06</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/conscent-page-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-09-04</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/privatlivspolitik</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-09-06</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/ghost-conscent</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-09-09</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/privacy-policy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-11-12</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/dpsy-live-streaming</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-07-21</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/building-usability</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-05-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580757420459-S1PF7F5FPCB2DWSS3YXP/SDCC-Construction-Site.jpg</image:loc>
      <image:title>Building Usability</image:title>
      <image:caption>Construction site of the Steno Diabetes Center Copenhagen, fall 2019.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580756813658-G099KV22HF67ZIB7R76U/SDCC-simulation.png</image:loc>
      <image:title>Building Usability</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580757448502-AO33COFH844YXT4QWP9Y/SDCC-web.png</image:loc>
      <image:title>Building Usability</image:title>
      <image:caption>☞ Read more about the new Steno Diabetes Center Copenhagen here.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1578321731386-3R18E9JX85VLM2624RUQ/20191120_Usability-at-the-Building-and-Infrastructure-Level_frontpage-pageturn_V1.05.jpg</image:loc>
      <image:title>Building Usability</image:title>
      <image:caption>☞ Book a 1-hour free presentation about Usability at the Building and Infrastructure Level.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1580742034370-852HFVDR2GCX6FH355E9/SDCC.png</image:loc>
      <image:title>Building Usability</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/business-units-old-with-rikke</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1567013274247-5YBUEXWFTXOH2VKAAR77/DPsy-Jon.jpeg</image:loc>
      <image:title>Business Units - old with Rikke</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566844667747-G4216PZUFIP9B29R0XDU/DPsy-Rikke.jpeg</image:loc>
      <image:title>Business Units - old with Rikke</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1566844575004-PGGGNDIK8ZMOV5DU04Y6/DPsy-Rune.jpeg</image:loc>
      <image:title>Business Units - old with Rikke - Human Factors Specialist</image:title>
      <image:caption>Human</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1567153114236-VEF9GZ53J10HT7CDPQUN/DPsy-Thomas.jpeg</image:loc>
      <image:title>Business Units - old with Rikke</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-maaling-af-ux</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-08</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-brugervejledninger-aui</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-08</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-brugerdrevet-design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-08</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-service-design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-08</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-ux-ekspertvrktjer</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-08</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-strategisk-ux</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-08</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-gender-rich-design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-03-06</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/tak-for-din-tilmelding-til-interviewteknikker</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-06-22</lastmod>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/cx-ux-usability</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1587563745336-WSH2W1IRDF5T1RN1ARIL/CX-UX+model_newExport.png</image:loc>
      <image:title>A Nested Relationship</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1587415008554-SVF6DB19NG5FL3ZHXSCP/UX-ValuEQ+by+Dpsy.png</image:loc>
      <image:title>A Nested Relationship</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1587415772163-KLATQ3A4IB0IPY2YA9I6/User+Interface+-+Usability+types.jpeg</image:loc>
      <image:title>A Nested Relationship</image:title>
      <image:caption>Adaptation of Images of Usability by Morten Hertzum: Download article ☞ http://mortenhertzum.dk/publ/IJHCI2010a.pdf</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1587463811782-TM5JMND5DFEXH214U883/cxuxusability.png</image:loc>
      <image:title>A Nested Relationship</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/uxcampus-support</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1588619496267-05OAW5YTQ1L37D69C0YR/uxcampus-online.png</image:loc>
      <image:title>uxcampus-support</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.designpsykologi.dk/usability-claims</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-13</lastmod>
    <image:image>
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      <image:title>Usability Claims</image:title>
      <image:caption>☞ Read article one of our three-part series to get an introduction to the UX Value Equation (UX-ValuEQ).</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1587463811782-TM5JMND5DFEXH214U883/cxuxusability.png</image:loc>
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  <url>
    <loc>https://www.designpsykologi.dk/strategic-ux-design-made-operational</loc>
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    <lastmod>2020-05-13</lastmod>
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      <image:title>Strategic UX Design Made Operational</image:title>
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      <image:title>Strategic UX Design Made Operational</image:title>
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      <image:title>Strategic UX Design Made Operational</image:title>
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      <image:title>Strategic UX Design Made Operational</image:title>
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    <loc>https://www.designpsykologi.dk/usability-sprint</loc>
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      <image:title>Usability Design Sprint</image:title>
      <image:caption />
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      <image:title>Usability Design Sprint</image:title>
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      <image:caption>☞ Download the Usability Sprint 3-pager overview</image:caption>
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      <image:caption>The traditional design sprint and the usability sprint focus on two different parts of the product value drivers.</image:caption>
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    <loc>https://www.designpsykologi.dk/cvilogo</loc>
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      <image:title>Deltag hjemmefra</image:title>
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    <loc>https://www.designpsykologi.dk/anbefaling</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>At Design Psychology our professional backgrounds are rooted in academic fields that specialise in deep understanding of human behaviour, such as psychology and cognitive semiotics. We are, therefore, experts in how people function and know human factors guidelines by heart.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>UX Design Review</image:title>
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      <image:title>UX Design Review</image:title>
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      <image:title>UX Design Review - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648625591346-F0FORBI86ACKFWQNK31H/review.001.jpeg</image:loc>
      <image:title>UX Design Review</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/eye-tracking</loc>
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    <lastmod>2022-11-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1643974444554-4QV3AKTVBDC9QQD8SCWQ/eye.001.jpeg</image:loc>
      <image:title>Eye tracking - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1643976677552-8HJH85UBK56CCNPD70A5/eye+tracking+before.png</image:loc>
      <image:title>Eye tracking - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1643976698075-P53ARYEWYX8I731DYHT6/eye+tracking+now.png</image:loc>
      <image:title>Eye tracking - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.designpsykologi.dk/hfe-services-2</loc>
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    <lastmod>2022-11-25</lastmod>
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      <image:title>Human Factors Engineering - UX Design Reviews</image:title>
      <image:caption>Get instant feedback on your design</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648726391975-KOBA8Y7NREGHVZPTG4JQ/hfe.png</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1616745114045-G2X2RH6A71L8D3XLJLQK/HE75.jpg</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1645440337193-E2JGOWB9126MB049H0XI/Skytrofa+QRG+-+FDA.png</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>▶︎ See full example of QRG and IFU at FDA.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1645453107908-U9T9VUOAOILVNSXK76IL/usability+testing+of+medical+devices.jpeg</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648050545243-LKO4GW1IBO5FEAO84YAK/iso14971.jpeg</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1645440882953-Y077BSXM0KODOLMHCNL5/Contextual+Inquiry.jpg</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1663921084313-O75CJRQVW1TL2U9022R3/sigmasystems.png</image:loc>
      <image:title>Human Factors Engineering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648718978893-0T87GMYNWYBZY0X65FXE/hfe+services.001.jpeg</image:loc>
      <image:title>Human Factors Engineering</image:title>
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    <loc>https://www.designpsykologi.dk/human-centric-lighting</loc>
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    <priority>0.75</priority>
    <lastmod>2022-04-01</lastmod>
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      <image:title>Case: Human-Centric Lighting for Eldercare - Make it stand out</image:title>
      <image:caption>Foto: Presse, Københavns Kommune</image:caption>
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    <image:image>
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      <image:title>Case: Human-Centric Lighting for Eldercare</image:title>
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  </url>
  <url>
    <loc>https://www.designpsykologi.dk/mental-models-matter-to-design</loc>
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    <lastmod>2022-04-27</lastmod>
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      <image:title>Mental Models Matter to Design</image:title>
      <image:caption>For an introduction to the logic of the project we refer to the book “Making Truth: Metaphors in Science” by Theodore L. Brown.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1648730423836-ACLCG01SGCF0U920HX1D/biofilm+article.png</image:loc>
      <image:title>Mental Models Matter to Design - Make it stand out</image:title>
      <image:caption>Scientific publication from the Biofilm Mental Model project.</image:caption>
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    <image:image>
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      <image:title>Mental Models Matter to Design</image:title>
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    <loc>https://www.designpsykologi.dk/workflow-diary-method</loc>
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      <image:title>Using diary studies to find out what matters to the consumer experience - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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    <image:image>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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      <image:title>Using diary studies to find out what matters to the consumer experience</image:title>
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      <image:title>Design is like a box of chocolates... - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Design is like a box of chocolates... - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Design is like a box of chocolates... - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Design is like a box of chocolates...</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661939357448-QY5V9BYHRJ5SIMN16F4W/claims.001.jpg</image:loc>
      <image:title>Claim to fame</image:title>
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    <loc>https://www.designpsykologi.dk/design-brief</loc>
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      <image:title>.</image:title>
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    <loc>https://www.designpsykologi.dk/10-strategic-ux-design-questions-from-a-client</loc>
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      <image:title>Moving UX to the strategic level - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655811224114-UDSW3E10N49L4HIJ9K5U/UX+maturity.001.jpeg</image:loc>
      <image:title>Moving UX to the strategic level - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Moving UX to the strategic level - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655816384745-F4K81TZ8E8W4KGHOD5WC/Strategic+UX+Design.001.jpeg</image:loc>
      <image:title>Moving UX to the strategic level</image:title>
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    <loc>https://www.designpsykologi.dk/do-you-speak-double-diamond</loc>
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      <image:title>. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660509699134-RXKABXVOK8FR4V60CMAO/Bristish+Design+Council+-+Double+Diamond.png</image:loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/b576db76-fd94-47a6-b32f-53a4cdd344dc/dd-perspecitves.png</image:loc>
      <image:title>. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1656338718132-XMN5SE7JUC3BCXPMBH55/double+diamond.001.jpeg</image:loc>
      <image:title>.</image:title>
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    <loc>https://www.designpsykologi.dk/zoom-fatigue-from-a-hfe-perspective</loc>
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    <lastmod>2022-08-23</lastmod>
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      <image:title>'Zoom Fatigue' from a Human Factors Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660562132992-K8L83VSOR5MQ0ED77BZW/Zoom3.png</image:loc>
      <image:title>'Zoom Fatigue' from a Human Factors Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660561631934-EGI5RPYTDOQ2EXA3I2DX/Zoom.png</image:loc>
      <image:title>'Zoom Fatigue' from a Human Factors Perspective - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660572856407-ZQNM3013L1LD9A9KX9NC/children-g7ae634db8_1920.jpg</image:loc>
      <image:title>'Zoom Fatigue' from a Human Factors Perspective</image:title>
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    <loc>https://www.designpsykologi.dk/double-diamond-intro</loc>
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    <priority>0.75</priority>
    <lastmod>2022-08-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1660899443868-EUP2UKKJEYL2EJREK24V/uxcampus.001.png</image:loc>
      <image:title>Double Diamond Intro - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1656338718132-XMN5SE7JUC3BCXPMBH55/double+diamond.001.jpeg</image:loc>
      <image:title>Double Diamond Intro</image:title>
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    <loc>https://www.designpsykologi.dk/hfe-kick-off</loc>
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    <priority>0.75</priority>
    <lastmod>2022-12-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661261174513-I6GMHTFWH6WLIBDOC4DJ/Screenshot+2022-08-23+at+15.25.46.png</image:loc>
      <image:title>HFE Kick-Off Package - Make it stand out</image:title>
      <image:caption>☞ Click here to read more about what the three steps can include, as we describe an example of how we helped a Pharma client kick off their HFE process.</image:caption>
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    <image:image>
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      <image:title>HFE Kick-Off Package - Case story: How we helped kick off the HFE process for Cessatech.</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661333036381-J9Y6S8N9794CK6MDTE5H/Screenshot+2022-08-24+at+11.21.11.png</image:loc>
      <image:title>HFE Kick-Off Package - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661161541445-QHHLBALGT7V36KIAVZU5/Screenshot+2022-08-22+at+11.12.39.png</image:loc>
      <image:title>HFE Kick-Off Package - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1663144722468-7EXSQ8BCH4KCAI3F0VON/HFE+kick-off.png</image:loc>
      <image:title>HFE Kick-Off Package</image:title>
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    <loc>https://www.designpsykologi.dk/kick-off-case</loc>
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    <lastmod>2022-09-13</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661170663010-R0VOGS4K940XRHPN2O4V/Screenshot+2022-08-22+at+11.12.08.png</image:loc>
      <image:title>HFE Case - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661171044884-ACUSVUZORCX959EX05SX/IMG_3064.jpg</image:loc>
      <image:title>HFE Case</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661171063987-8V88EU2XYHGOIJSLSPU4/IMG_20190813_144326.jpg</image:loc>
      <image:title>HFE Case</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661332446107-UCSCTIQ0BTX3OXL6T794/figure_HFE_case_page.003.jpeg</image:loc>
      <image:title>HFE Case</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661332456215-K6GKNV1541LZ7ZX9TCXD/figure_HFE_case_page.004.jpeg</image:loc>
      <image:title>HFE Case</image:title>
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    <image:image>
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      <image:title>HFE Case - ▶︎ HFE Kick-off package</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1662030559035-UJ1OQ5615OC2VB0RCGVD/begin-g0d6c1a9f3_1920%2B%25281%2529.jpg</image:loc>
      <image:title>HFE Case</image:title>
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    <loc>https://www.designpsykologi.dk/kettle-ux-put-a-number-on-design-quality</loc>
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    <lastmod>2022-11-11</lastmod>
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      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>A) Stelton 749,95 DKK</image:caption>
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    <image:image>
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      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>B) Køkkenchef 129 DKK</image:caption>
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    <image:image>
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      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655283272663-IZLXKFK2MKYLRDHG9K1L/Kettle+review.001.jpeg</image:loc>
      <image:title>Kettle UX - Put a number on design quality</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655283269376-Y9R6XS50YCGFLRS1KIAN/Kettle+review.004.jpeg</image:loc>
      <image:title>Kettle UX - Put a number on design quality</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655283269381-3GDGNA0A3N0JBAETGJJY/Kettle+review.003.jpeg</image:loc>
      <image:title>Kettle UX - Put a number on design quality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655283271740-TJULMW9H9NJPOGDRQL3Q/Kettle+review.002.jpeg</image:loc>
      <image:title>Kettle UX - Put a number on design quality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655283265338-70EAAOT02JAQRSV8UZ0Y/Kettle+review.005.jpeg</image:loc>
      <image:title>Kettle UX - Put a number on design quality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655381300253-FT0AA5XDZQWT50YX75I6/score+overview.001.jpeg</image:loc>
      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655457886274-G1UU834MQ2POHJWAWAC1/kettles+overview.png</image:loc>
      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655455146402-1VRBVSI1COR9W1X225M0/harm.png</image:loc>
      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>The “Franken-Kettle”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655214150027-73MKFFQ4YFKAYJ0PTCNL/UX+Rating+scales.png</image:loc>
      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1655380401411-0K9A9XCJB7MABKSGM6C8/rating-example.png</image:loc>
      <image:title>Kettle UX - Put a number on design quality - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1661244419332-9RSSTGJ973T4FTNRB6N9/kettle+ux.001.png</image:loc>
      <image:title>Kettle UX - Put a number on design quality</image:title>
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  </url>
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    <loc>https://www.designpsykologi.dk/proving-the-value-with-effect-studies</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-10-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666358454608-59GRU53II17Q1FZL2GJX/claims+x+factor.001.jpeg</image:loc>
      <image:title>Do You Have X-factor? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666597656854-GSLNWFGGKICHECCUFS9Y/effect+study+process+-+gate.png</image:loc>
      <image:title>Do You Have X-factor? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Do You Have X-factor? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666167786859-C0D7PKMMKF31REEUQFAH/x-factor+model+step+1.jpeg</image:loc>
      <image:title>Do You Have X-factor? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Do You Have X-factor?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666596054807-GQM742B5MN4LVYNUOZL1/claims+-+value+drivers+and+linking.jpeg</image:loc>
      <image:title>Do You Have X-factor?</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666359700180-7IX8AMNFVKFHU1TQ0IXZ/x-factor+overview.001.jpeg</image:loc>
      <image:title>Do You Have X-factor?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666596052997-3IVVAPWJAFOL25C64CGT/effect+study+process.jpeg</image:loc>
      <image:title>Do You Have X-factor?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1663073743215-S3WW3Z5NPPF4WJAI8VTI/ux+claims.001.png</image:loc>
      <image:title>Do You Have X-factor? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666361207325-CB86471ZKQCZ444YIM3F/x-factor.001.jpeg</image:loc>
      <image:title>Do You Have X-factor?</image:title>
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  <url>
    <loc>https://www.designpsykologi.dk/ok-til-kursus</loc>
    <changefreq>daily</changefreq>
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    <lastmod>2023-03-22</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1614261129768-K3PZJT5DNIM9HF9MSG6M/klippekort-3-2.png</image:loc>
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      <image:title>Få godkendt dit kursus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Få godkendt dit kursus</image:title>
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    <loc>https://www.designpsykologi.dk/inhouse-kurser</loc>
    <changefreq>daily</changefreq>
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      <image:title>Skræddersyet kursus</image:title>
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    <loc>https://www.designpsykologi.dk/service-blueprint-guide</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1667213200127-PATCWJ146DHVFTVY940C/service+blueprint+overlay.png</image:loc>
      <image:title>Service Blueprint Guide - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666183081045-UN7LFF4Y7KLQFZ6N7F3Z/Serviceblueprint_conceptual.jpg</image:loc>
      <image:title>Service Blueprint Guide - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600084647277-6CRQJ9780NH3ZGOAMJRJ/servicedesign.001.jpeg</image:loc>
      <image:title>Service Blueprint Guide - Make it stand out</image:title>
      <image:caption>Læs mere om kurset</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1666185441603-IXSOOMA8SLUMQHYW1YXJ/Serviceblueprint_template.png</image:loc>
      <image:title>Service Blueprint Guide - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1667218853596-LBS4MTFT9DMLXQ8JU783/service+blueprint.001.jpeg</image:loc>
      <image:title>Service Blueprint Guide</image:title>
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    <changefreq>daily</changefreq>
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    <image:image>
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      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/31dadaf1-2e25-424f-bfb5-9dfeca8a0e21/Double+Diamond+-+Versions.001.png</image:loc>
      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/45b97106-b1de-4917-b975-055aeb9fa063/double+diamond.001.png</image:loc>
      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1dd8f83a-375d-4a01-977c-bc6aecbc37ca/double+diaond.002.png</image:loc>
      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/7d8ed5fe-838b-48e9-824f-6b34417d5a68/double+diaond.004.png</image:loc>
      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/2a9047db-fdd6-481c-ae13-cb41d639e04c/double+diamond.001.png</image:loc>
      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600110611385-DOUPB6ADHQ53OP7GH0UH/ucd.001.jpeg</image:loc>
      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Læs mere om kurset</image:caption>
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      <image:title>Double diamond - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1679647615828-9WEOH8CXDND2CZOARW5S/Screenshot+2023-03-24+at+09.46.32.png</image:loc>
      <image:title>Double diamond</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Kompetencefonden</image:title>
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    <lastmod>2023-05-02</lastmod>
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    <priority>0.75</priority>
    <lastmod>2023-05-02</lastmod>
    <image:image>
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      <image:title>Hvordan misforstås double diamond? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1600110611385-DOUPB6ADHQ53OP7GH0UH/ucd.001.jpeg</image:loc>
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      <image:title>Hvordan misforstås double diamond? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/2a9047db-fdd6-481c-ae13-cb41d639e04c/double+diamond.001.png</image:loc>
      <image:title>Hvordan misforstås double diamond? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1682681468294-R04QD7UXR2IDYVGL6X35/diamonds.001.jpg</image:loc>
      <image:title>Hvordan misforstås double diamond?</image:title>
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    <loc>https://www.designpsykologi.dk/uxcampus-hotline</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-08-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/9aba0739-76a6-44b9-a732-4bb4a041fbcb/quino-al-8gWEAAXJjtI-unsplash+%281%29.jpg</image:loc>
      <image:title>Sparring efter kurset - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/1665859073077-6LX61G7XBH9P8WZSBJNX/ok+til+kursus.jpeg</image:loc>
      <image:title>Sparring efter kurset</image:title>
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    <lastmod>2024-02-28</lastmod>
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    <lastmod>2024-04-16</lastmod>
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    <lastmod>2024-11-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/543457bfe4b0f1993883676c/0f8b9fc9-a5fd-45ee-a9eb-0f51f1027672/uxcampusdk.png</image:loc>
      <image:title>UX Campus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
</urlset>

